News Item

​Reddy for Action

News 2 May 2018

Newly appointed PCF board member Rohit Reddy is passionate about educating Pacific people on how to become worldlier and be in tune with what’s happening in the Pacific region. And for him it doesn’t necessarily mean the only answer is a university degree.

He’s Managing Director of Reddy Group, which began as a family business in Fiji in 1947. The group has expanded with a diverse global portfolio, including hotel investment, hospitality, education, construction and engineering across the Pacific region. And while he himself graduated from the University of Auckland with a Bachelor of Laws (Honors) and a Bachelor of Commerce, Rohit advocates developing business and life skills which, combined, have a powerful impact in families and the wider community.

“It’s why I agreed when MFAT (Ministry of Foreign Affairs & Trade) asked me to join the PCF Board,” he says.

“I know PCF CEO Craig Strong from our Fiji connection, and I’m very excited to be part of the organisation. I see one of the key issues facing PCF today is narrowing down its focus and strategy to where it can make the greatest impact.”

Rohit has been instrumental in broadening the group's strategic investments into different sectors and regions. He has extensive experience in hotel and real estate investment, private equity and finance.

His previous experience includes working as a solicitor for Simpson Grierson, a leading law firm in New Zealand, and American International Group (AIG), in Auckland.

Rohit is a fellow of the Australian Institute of Company Directors and is also an alumni of the OPM course at Harvard Business School.

He says the key to their growing success across the region is patience.

“One must be patient doing business in the Pacific and don’t let the small stuff bother them,” he says.

“It’s also important to respect the different cultures and traditions in the region, which plays an important role when you communicate with people. Pacific people are very passionate and creative, so try and find a way to empower them to showcase their talents.”